Ron Herbert is a world class record promoter, he has worked with
dozens and dozens of artist globally some of which include Cher, Janet Jackson,
Rolling Stones, Meatloaf, Sting, Britney Spears, Jessica Simpson and the list
goes on and on.
In November 1996, Herbert, a native Atlantan, became vice president of
southeastern operations for the powerful Jeff McClusky & Associates, a record
promotions and marketing firm out of Chicago.
At 6’2,” his powerful frame stands in stark symbolic contrast to his childlike
passion for music and musicians in general. His reach in the business stretches
far and wide and spans 25 years, a fact that is overwhelmingly evident upon
entering his Buckhead high-rise office.
Adorned with hordes of gold and platinum records representing millions of albums
sold, the walls reflect a rich and eventful history in the shaping of rock ’n’
Ron joined Jeff McClusky and Associates in 1984. The founder of the independent
record promotion and marketing firm in Chicago happened to be looking for a key
figure to help his company expand into the hot southeastern market.
Ron soon began breaking records for all the majors—Columbia, Atlantic, Warner,
Elektra, Mercury — Herbert’s aggressive style soon became the stalwart of the
companies “Southern Wing”, and through Ron’s fiercely competitive dedication,
Jeff McClusky and Associates became known as one of the largest, most successful
companies of its kind in the U.S.
Presently, Ron Herbert is working on numerous other entertainment ventures
including a partnership with Ray Mariner (Atlanta, GA radio personality) to
manage Country music new comers, Gary
Ray & The